Why Attend SAPPHIRE NOW + ASUG Annual Conference | SAP

Three Days of Networking
Two Conferences
One Location

Top reasons to attend

Join us at SAPPHIRE NOW and ASUG Annual Conference, the largest global business technology event, hosted by SAP and ASUG. Connect with the community that uses SAP software every day. Learn how to enable your digital business strategy and get more from your technology investment.
Explore the full array of SAP, SAP Ariba, SAP Fieldglass, SAP Hybris, SAP SuccessFactors, and Concur offerings all in one place.

Experience the latest solutions including:



SAP Fiori

SAP HANA Cloud Platform for IoT




SAP Cloud for Analytics

SAP Cloud for Customer