SAP Connect Day for Data and Analytics

Unify data, apps, and AI - faster

12 May 2026 | 08:30 | Dubai Exhibition Centre

Welcome to SAP Connect Day for Data and Analytics!  

IT leaders are under pressure to unlock greater business agility while driving innovative growth. Systems are complex, data is scattered, and AI is changing the pace of business faster than most can adapt.

Come to this exclusive event, and discover how technology leaders are connecting applications, data, AI, and their teams to build intelligent, adaptive enterprises that thrive in constant change.

You'll discover how to:

Harmonize SAP and non-SAP data with a business data fabric creating a trusted data foundation for AI

Unify and enrich your data across systems to unlock real-time insights

Automate core processes to create business agility and resilience across your organization.

Modernize your ERP to leverage industry specific capabilities augmented with AI

Unlock the full potential of your AI, data, and applications with a technology platform built for business.

Discover the power of connecting applications, data and AI to redefine what’s possible for your business. Join us for insightful keynotes, inspiring success stories from leading brands, and in-depth solution sessions.

Agenda

Egemen Yilmaz - Head of Middle East and Africa South Data & AI and Business Technology Platform, SAP

From insights to action: Explore how to integrating intelligence across your business, delivering productivity and efficiency.

Pavlos Panagiotidis - Head of EMEA Data & AI Solution Advisory, SAP

As AI accelerates the shift to agent-driven workflows, customers need a strong foundation. Applications, data, and AI must work together. Showcasing how SAP Business AI moves beyond task automation to deliver measurable, safe autonomy in core business processes.

Maher Al Shishani - Solution Advisory Manager, Business Technology Platform, SAP Middle East South
Sridhar Rajakumar - Strategic Solution Advisor, SAP

Explore intelligent applications and tool sets within the SAP Business Data Cloud solution and discover use cases across diverse lines of business. Leam how to connect previously siloed data through data products to drive enterprise-wide insights.

Robert Lightfoot - Global Unified Data & Analytics Solution Advisory Hub Lead, SAP

Panel discussion that spotlights real-world journeys from multiple industries on turning SAP data into trusted, real-time decisions and production AI.

Saji Oommen - Group Chief Information Officer, Albatha Group
Fahim Chougle - Manager of Business Insights, Emsteel
Adnan Beig - SVP Finance Excellence, WebBeds
Moderator: Umar Khan - Regional Director, Data & AI, SAP MEA

Daniel Laverick - Head of Technology, Velora
Alan Brouard - Chief Digital & Innovation Officer, Velora
Naveen Kumar - Chief Technology Officer, Exalogic Consulting
Moderator: Faisal Malak - Senior Solution Advisor - Data & AI, SAP

Learn from our experts how you can adopt the latest Data & AI innovations and achieve your most complex transformations while maintaining business continuity along the way.

Ahmed Almasry - MEA South Cloudified Services Solution Advisor, SAP

15:00 | Interactive Hands-on Workshop

Limited Capacity: 75 PAX ( First come, First Serve). Location: Suite 1, First Floor

AI Agent Gamification. Achieving the best order allocation.
A new order has just arrived, and you, as Supply Chain and Logistics director, can fulfil it from four different plants, each with unique strengths. Can you guide the AI to choose the best option, balancing cost, sustainability, delivery speed, and overall business performance?

Harish Kintali - Business AI Head, MEA, SAP
Ernesto Schmitz - Business Transformation Lead EMEA, SAP
Sergio Congia - Solution Advisor Expert, SAP