Customer Experience Inspiration Day with SAP and NTT DATA
November 13 | ROX Resort
Join us for a day packed with inspiration and cutting-edge customer experience trends.
SAP and NTT DATA invite you to a day full of inspiration, customer cases, and keynotes from CX experts. Are you new to SAP CX? Do you want to learn more about how you can elevate your customer experience to a whole new level? Then this event is perfect for you. We will discuss the latest trends, best practices from our customers Duni Group, and Satair.
Find out how SAP and NTT DATA can assist you in your specific situation and help you maximize the solutions. Our solutions can help you get the insights you need to put your customers at the center of your business.
The event will take place at the brand new and trendy venue ROX Resort, located 30 minutes outside Copenhagen. Where we will enjoy a lovely breakfast and lunch together during the day.
Speakers
Madeleine Gjerling
Commerce Excellence
Duni Group
Alex Timlin
Chief CRM and Customer Experience Expert
SAP
B.S. Christiansen
Former Elite Soldier, Lecture and Coach
Aaqil Ghafoor Bajwa
Solution Architecture
Satair
Agenda
We kick off the day at 09:30 with registration and a delightful breakfast, providing the perfect opportunity to network with peers and industry experts in this beautiful setting of ROX Resort.
Gain insights into how artificial intelligence enhances customer experiences as Alex Timlin presents the latest trends and opportunities in CX and AI.
Speaker: Alex Timlin, Chief CRM and Customer Experience Expert at SAP
A short break to stretch your legs, network, and reflect on the morning's input.
The SAP CX Story, it started with a system, ended with a transformation.
Speaker: Madeleine Gjerling, Commerce Excellence, Duni Group
Enjoy a light lunch in a cozy setting and take the opportunity to network with other participants.
Commerce at Altitude – Satair’s Digital Take-off with SAP
In this session, Aaqil will take us behind the scenes of Satair’s ambitious commerce transformation. Discover how SAP Commerce Cloud became the backbone of a global marketplace serving over 6 million SKUs, integrating with ERP systems and enabling real-time visibility into stock and pricing across airports and warehouses.
He’ll share how Satair leveraged AI-powered quoting tools, headless architecture, and a Mirakl-driven marketplace to boost conversion rates by over 76% and dramatically improve customer satisfaction. You’ll also get a glimpse into what’s next—how Satair is exploring SAP BTP as a “Swiss Army knife” to extend their capabilities and prepare for future innovations.
Whether you're just starting your CX journey or looking to scale, this session will offer real-world insights into how SAP Commerce can unlock business value and agility.
Speaker: Aaqil Ghafoor Bajwa
CX 2.0 – The Next Generation of Customer-Centric Processes with SAP Sales and Service Cloud V2
Rethinking Customer Experience: Simple. Intelligent. Seamless.
Today, customers expect more than just good service – they demand smooth, personalized, and fast interactions across all channels. SAP Sales and Service Cloud V2 provides the right answers. In this session, Sybit will show how companies can revolutionize their customer experience with the next generation of SAP Sales and Service Cloud V2. The focus: smart automation, seamless data flows, integrated processes, and AI-driven intelligence for Sales and Service. You’ll experience firsthand how technology creates real business value – and how SAP Sales and Service Cloud becomes the driver of lasting customer satisfaction.
B.S. Christiansen, born in Herning in 1952, made his mark early as a NATO elite soldier, serving in the renowned Jægerkorpset until 2001. His diverse skills include U.S. Ranger training and proficiency as a pilot, diver, and photographer. Transitioning to the corporate world, B.S. applied his deep expertise in human potential, collaborating with elite athletes like Viktor Axelsen and high-performance business leaders globally. Through his company, BS & Co., he excels in team-building and mental training. An engaging speaker and bestselling author of "A Life on the Edge," B.S. was knighted in 2015. He is married to Karin Slot Christiansen and is a proud father of four.
Where to find us?
This event will take place at the brand new hotel and conference center, Rox Resort. Rox is located on the coast just outside Køge—a historic and charming town only 30 minutes away from Copenhagen. Here, the sea meets tranquility, where the hustle and bustle of the capital is softened by the calmness of the coast.
Address: Nordstrand 10, 4600 Køge, Denmark.
Parking: Available outside the main building.
In collaboration with
