Embrace Change.
Join the Experience Economy.




SAP at DMEXCO 2019

September 11th/12th

Hall 6, Booth E010

We have long arrived in the Experience Economy.

The business of the future is not only digital. It has feelings! Today customers don't buy products, services or solutions: they want personal, interactive and trusting brand experiences that help them reach their goals faster and easier.

This change poses major challenges to businesses. At the same time, it offers the only opportunity for sustainable growth in a new economy.


Embrace change and start designing the Experience Economy.

SAP CX supports you with innovative technologies, which we will present to you at DMEXCO. Seize the opportunity to deliver exactly what customers demand today: a compelling brand experience based on empathy and trust.

Visit us at DMEXCO on September 11th/12th!



From vision to innovation:
SAP's showcase demonstrates what the store concept of tomorrow could look like. One thing is certain: No one should queue up at the checkout or look for a free sales person any longer. If they have the right app.



Eight of our partners will be waiting for you at the SAP booth to demonstrate how your business can best conquer the Experience Economy. They will demonstrate which SAP solution can help achieve results for the best personal, interactive and trustworthy brand experience.



Visit the SAP booth at DMEXCO on September 11th/12th. We look forward to seeing you in hall 6, booth E010! For a relaxed journey, click below  for more information on how to get there.



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