better_business_outcomes_400_500 (1)

Business AI has the power to reinvent companies.

We have seen an increased enthusiasm about technologies potential to progress and transform. AI deserves much of this credit and will drive scalable growth and solve complex business challenges. So, how can your business prepare for an AI future?


Register today to see how SAP Business Technology Platform, SAP Rise, SAP Supply Chain Management, with a special guest speaker from IDC, to bring you better business outcomes with AI.


Listen to insights from Mercedes-AMG Petronas Formula One Team, IDC Analyst Tom Seal, customer speakers from the likes of Coca-Cola Europacific Partners, Sky, Yorkshire Water and Twinings, as well as SAP experts and partners. Discover how AI has empowered them to thrive and enhance efficiency while navigating today's complex business challenges.

Mercedes-AMG PETRONAS Formula One leverages SAP Business Technology Platform, to continually drive Innovation.

The Mercedes-AMG PETRONAS Formula One Team’s aspiration is not only to efficiently manage current challenges, but also to look ahead into the future by elevating the IT landscape. The Mercedes-AMG PETRONAS Formula One Team unlocks the potential of a cloud based architecture to enable real-time data analysis and decision-making. One key contributor for the success of the team is that it never rests on its past success, but continuously drives innovation. By taking advantage of SAP Build and SAP Business Technology Platform, the team can ultimately increase flexibility and to be ready for future challenges.  


Agenda at a Glance
9:00 Arrival & Breakfast

Welcome and Opening Address


Georgia Tangalakie, Head of Business Technology Platform, SAP UKI


SAP Business AI Strategy & Vision


Discover SAP's Business AI Strategy: a comprehensive approach that powers efficiency across all sectors. Get a glimpse into our strategy's potential, while we look deeper into our generative AI-powered SAP Transportation Management solution — just one of the many ways we're making business operations smarter and more autonomous.


Jana Richter, VP SAP Business AI Experiences & Advocacy


Lightning Talk 1: How AI is Infused into SAP BTP


Iver van de Zand, CTO, SAP EMEA 


Preparing for an AI Future


Hear how AI will change the way you work and how your organisation can capitalise on the power of AI. 


Tom Seal, IDC Analyst


Lightning Talk 2: Innovation with the Cloud


Simon Carpenter, RISE with SAP Programs and Demand, SAP 

11:00 Break

Lightning Talk 3: Managing Risk and Disruption with SAP Digital Supply Chain


Matt Atherton, Supply Chain Centre of Excellence, SAP


Howdens Data Journey to AI.


Ram Chalasani, Data & Analytics Architect, Howdens


Your SAP Data is Itching for a Gen AI Adventure: Unlock Better Business Outcomes with Google and BTP.


See how the SAP and Google data partnership empowers transformative Gen AI solutions. Discover the cultural shifts that accelerate this journey, inspired by real-world companies that achieved success.


Matthew Buskell, SAP RISE and Cortex Gen AI Lead, Google Cloud

12:20 Lunch
  BTP Breakouts                 RISE with SAP Breakouts Supply Chain Management Breakouts



SAP BTP Datasphere powering Business AI.

Speaker: Iver van de Zand, CTO, SAP EMEA 



Twining's RISE Transformation.

Speaker: Sandeep Seeripat, CIO, Twinings


Learn how AI has enabled supply chain transformation at Coca-Cola Europacific Partners.

Speaker: Elena Cattelan, Customer Service & Supply Chain SBS Business Partner Lead, Coca-Cola Europacific Partners




Sky Group:

Moving your Suite of Integrations to (BTP) Integration Suite.

Speaker: James Dewar, Sky Group ERP Finance and Procurement IT Manager


Uniparts Transformation with SAP Signavio and Rise with SAP. 

Speaker: Mark Bolton, Process Intelligence & Analytics Director, Unipart

Yorkshire Water:

Enabling dynamic asset management and field operations to deliver affordable water services at Yorkshire Water.

Speaker: David Hayward, SAP Solutions Architecture, Yorkshire Water


SAP Business AI:

Deep dive into Business AI as our experts showcase SAP Joule, the Gen AI Hub and answer all you burning AI questions.       

SAP Supply Chain Management

Using SAP Digital Manufacturing to drive operational excellence.

Speaker: Paul Lasance, Digital Manufacturing Specialist, SAP

15:10 Hear from Industry Experts at out Panel Discussion

Special Guest Speaker


Hear how Mercedes-AMG PETRONAS Formula One leverages SAP Business Technology Platform, to continually drive innovation, and the importance of teamwork to achieve this. 


Presented by Chris Green, Head of IT Commercialisation and Future Technology, Mercedes-AMG Petronas Formula One Team

16:40 Closing Remarks
17:00 Networking Drinks
18:30 Event Close
David Hayward
SAP Solutions Architecture
Yorkshire Water
Elena Cattelan
Customer Service & Supply Chain SBS Business Partner Lead
Coca-Cola Europacific Partners
Georgia Tangalakie
Head of Business Technology Platform
Timo Elliott
Vice President, Global Innovation Advocate for Digital Transformation and AI
Tom Seal
Senior Research Director
Vivien Boche
BTP Centre of Excellence
Simon Carpenter
RISE with SAP Programs and Demand
Chris Green
Head of IT Commercialisation and Future Technology
Mercedes-AMG Petronas Formula One Team
James Dewar
Group ERP Finance and Procurement Development Manager
Jana Richter
VP SAP Business AI Experiences & Advocacy
Mark Bolton
Process Intelligence & Analytics Director
Steve Wainwright
EMEA SAP Sales Director
Google Cloud
Iver van de Zand
Matthew Buskell
SAP RISE and Cortex Gen AI Lead
Google Cloud
Matt Atherton
Supply Chain Centre of Excellence
Paul Lasance
Digital Manufacturing Specialist
Ram Chalasani
Data & Analytics Architect
Our Partners
Customer Speakers From:
video popup close button
Contact Form
Close Hospitality Popup