SAP participates at NRF2023, Retail's Big Show

Grow Intelligently

Meet the SAP team at

NRF 2024, Retail's BIG Show

Booth #4323, Level 3

January 14–16, 2024 • Jacob K. Javits Convention Center, NYC

A Look back
SAP at NRF 2023

The SAP village provided a space for customers to experience the power of SAP's innovative technologies. Visitors toured state-of-the-art showcases, heard from retail thought leaders, saw the power of SAP's ecosystem of partners, and made invaluable professional connections.


Press play and hear from SAP executives as they share highlights from last year's NRF.

Intelligent Retail in Action


How Gibson makes beautiful music with high-tech and strategy.


How hypermarket Kaufland uses demand forecasting and replenishment for consumers.


Learn what matters most to merchandisers and what are the best strategies for the future.

Meet with us at NRF
Matt Laukaitis
EVP and Global GM
Consumer Industries
Achim Schneider
Global Head Retail Solutions
Kristin Howell
VP Marketing and Merchandising
Franziska Vogel
Ralf Kern
Global VP Omnicommerce
and Innovation
Randy Evins
Industry Value Advisor Grocery
Kange Kaneene
Vice President of SAP.iO Foundries
NA and LAC
Geert Leeman
Chief Revenue Officer
SAP Customer Experience
Sven Denecken
Senior Vice President
Chief Marketing Solution Officer
Industries and CX
Alexa Gorman
Senior Vice President, Global Head of SAP.iO

Schedule an in-person meeting

or booth tour with SAP



Holiday Retail Forecasts
and Predictions 2023


Learn how SAP addresses
supply chain issues that
re effecting the retail industry.


SAP Global Head of Consumer Products, E.J. Kenney, interviewed by Omni Talk about trends impacting retail.


3 Reasons Personalization Should Be the Next Frontier for Retailers


Levi’s and Swarovski focus on end users to avoid ‘digital Darwinism’


Live from The Lead 2023: Unveiling SAP’s Customer-Centric Approach


Composable Commerce:
What Retailers Should Know


How businesses improve customer experience with AI


CRM in Retail/E-Commerce:
Vertical Markets Spotlight

Learn more about NRF 2024 and register
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