Ready, Set, Go: Accelerate Online Growth to Delight Your Customers

E-commerce and online-selling growth is projected to continue to flourish. Join industry experts from brilliant brands to learn the online-selling trends and techniques that drive the future of commerce.

Speakers

EMEA: 

Christian Schoenauer, Senior Director, Solution & Strategy, SAP

Martin Newman, The Consumer Champion, Founder of Customer Service Action and The Customer First Group

Gemma Carver, CXA Global Lead, Retail, SAP

Americas: 

Christian Schoenauer, Senior Director, Solution & Strategy, SAP

Martin Newman, The Consumer Champion, Founder of Customer Service Action and The Customer First Group

Zev Krauss, CXA, Retail, SAP

EMEA: Oct. 26, 12:35 p.m.–12:55 p.m. BST

Americas: Oct. 27, 12:35 p.m.–12:55 p.m. PDT

Myth-Busting E-Commerce Platforms: How to Move Fast and Make It Matter

Learn from experts about the pros and cons of strategies such as deployment models, headless commerce, and extensibility to understand what the right approach for your business would be. Find out how you can roll out new revenue streams and customized multisite, multibrand, and multicountry sites quickly and cost-efficiently.

Speakers:

EMEA: 

Kunle Campbell, E-commerce advisor, Host of 2x eCommerce Podcast, 2x eCommerce

Nuno Pedro, Global Head of Commerce Solutions, SAP

Rupert OHalloran, VP, Commerce Marketing and Solutions, SAP

Americas: 

Kunle Campbell, E-commerce advisor; Host of 2x eCommerce Podcast, 2x eCommerce

Bernard Chung, Global Head of Product Marketing, SAP Commerce Cloud, SAP

Rick Hobbs, Head of Product, SAP Commerce Cloud, SAP

EMEA: Oct. 26, 12:55 p.m.–1:15 p.m. BST

Americas: Oct. 27, 12:55 p.m.–1:15 p.m. PDT

B2B Industries Regaining Control

Your buying experience should be simple, even if your products aren’t. Discover how simplifying your business and buying processes can help your B2B profits boom. Hear firsthand experiences from leading industry experts and brands on how they used modern technologies to rise above the competition.

Speakers:

EMEA:
David Koenig, Industry Principal, Industrial Machinery & Components and Wholesale Distribution, SAP

Sourajit Ghosh, Chief Expert Presales, SAP

Bernadette Beck, Head of Digital Commerce, Thyssen Krupp, Thyssen Krupp

Americas
David Koenig, Industry Principal, Industrial Machinery & Components and Wholesale Distribution, SAP

Sourajit Ghosh, Chief Expert Presales, SAP

Gabriel Pardo, CIO Organización Corona, Corona Industries

EMEA: Oct. 26, 1:35 p.m.–1:55 p.m. BST

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

How to Excite Always-On B2C Customers

Hear from industry experts and leading brands how to successfully execute hyperpersonalized, commerce-everywhere strategies that intrigue shoppers and turn customers into loyal advocates, as well as how to be ready for Black Friday every day.

Speakers:

EMEA:

David Koenig, Industry Principal, Industrial Machinery & Components and Wholesale Distribution, SAP

Sourajit Ghosh, Chief Expert Presales, SAP

Gabriel Pardo, CIO Organización Corona, Corona Industries

Americas:

Jason Goldberg, Chief Commerce Strategy Officer, Publicis Groupe

Nicholas Odom, Technical Adoption Specialist, SAP

Nicole Bohorad, CXA, Retail, SAP

EMEA: Oct. 26, 1:35 p.m.–1:55 p.m. BST

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

Awesomeness in Action: Sell Everywhere with Agile E-Commerce

Discover the key capabilities of the SAP Commerce Cloud solution in this demo. Get information about end-to-end business processes and integrations, microservices, headless commerce, and decoupled storefronts of project “Spartacus.” 

Speakers: 

EMEA:

Norbert Schoenach, PreSales Expert SAP Customer Experience, SAP

Richard Wisniewski, CX Presales Expert, SAP

Americas:

Taka Kitazume, Principal Solution Architect, SAP

EMEA: Oct. 26, 1:15 p.m.–1:35 p.m. BST

Americas: Oct. 27, 1:15 p.m.–1:35 p.m. PDT

How to Go Direct to Consumer Quickly with SAP Upscale Commerce

See how our next-generation commerce solution built for small and midsize B2C organizations, SAP Upscale Commerce, enables you to speed your move to a direct-to-consumer model. Build exceptional, mobile-first customer experiences with built-in AI capabilities.

Speaker:

EMEA:

Jorge Sanchez, Solution Engineer, SAP  

Americas: 

Kelsey Giacchino, Solution Engineer, SAP

EMEA: Oct. 26, 1:55 p.m.–2:15 p.m. BST

Americas: Oct. 27, 1:55 p.m.–2:15 p.m. PDT

Accelerating a D2C Strategy to Build Long-Lasting and Loyal Relationships

A successful direct-to-consumer (D2C) business model starts with delivering value in exchange for consumer data in order to personalize engagement, resulting in loyal, lasting relationships. Learn to better understand your customers and drive operational efficiencies by uncovering the tactics you need to help you accelerate your D2C strategy.

Speakers: 

EMEA: 

Payal Hindocha, Director of Go-To-Market, Emarsys, an SAP Company

Ross Williams, VP of Retail, Emarsys, an SAP Company

Ratul Shah, Head Of Product Marketing, SAP Customer Data Solutions, SAP

Americas: 

Payal Hindocha, Director of Go-To-Market, Emarsys, an SAP Company

Ross Williams, VP of Retail, Emarsys, an SAP Company

Ratul Shah, Head Of Product Marketing, SAP Customer Data Solutions, SAP

EMEA: Oct. 26, 1:35 p.m.–1:55 p.m. BST

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

Three Personalization Strategies to Drive Customer Loyalty and Retention

Every customer expects personalization. Meeting that expectation strengthens your chances to build long-lasting, trusted relationships with customers. Looking holistically at your customer experience landscape, explore three personalization strategies to foster the relationships your customers crave and deliver the business growth you need.

Speakers:

EMEA: 

Meghann York, Head of Product Marketing, SAP Marketing Cloud, SAP

Amir Jacobi, VP of Product Growth, Emarsys, an SAP Company

Americas:

Meghann York, Head of Product Marketing, SAP Marketing Cloud, SAP

Amir Jacobi, VP of Product Growth, Emarsys, an SAP Company

EMEA: Oct. 26, 12:35 p.m.–12:55 p.m. BST

Americas: Oct. 27, 12:35 p.m.–12:55 p.m. PDT

Connected Retailers: Winning Over Today’s Customers

Modern retailers have bridged the gap between retail and digital to benefit from the best of both in delivering the optimal customer-centric experiences and engagements. See how you can benchmark your company against the connected retail landscape in today’s “high street,” and learn what to plan for beyond “buy online, pick up in store” (BOPIS).

Speakers:

EMEA: 

Chris Godderidge, VP of Mobile Vertical, Emarsys, an SAP Company

Courtney Shaffer-Lovold, Head of Revenue, North America, Emarsys, an SAP Company

Americas:

Chris Godderidge, VP of Mobile Vertical, Emarsys, an SAP Company

Courtney Shaffer-Lovold, Head of Revenue, North America, Emarsys, an SAP Company

EMEA: Oct. 26, 1:55 p.m.–2:15 p.m. BST

Americas: Oct. 27, 1:55 p.m.–2:15 p.m. PDT

The Skyrocketing Value of First-Party Customer Data

With the sunsetting of third-party cookies and the decreasing value of data management platforms, you need to be prepared to pivot to a new engagement strategy such as direct to consumer. Find out why a first-party, permission-based customer data strategy is the key to creating trusted, valuable customer relationships.

Speakers:

EMEA:

Sunny Neely, Global Solution Director - Consumer Products, SAP

John Thomson, Global GTM Lead, SAP Customer Data Cloud, SAP Customer Data Solutions, SAP

Americas:

Sunny Neely, Global Solution Director - Consumer Products, SAP

Ratul Shah, Head Of Product Marketing at SAP, SAP Customer Data Solutions, SAP         

EMEA: Oct. 26, 12:35 p.m.–12:55 p.m. BST

Americas: Oct. 27, 12:35 p.m.–12:55 p.m. PDT

Elevate Data Privacy Design to a Global Level 

As major GDPR fines make the news, C-suites for B2C and B2B brands are prioritizing data privacy. Your goal is to put customers in control of their data, earn their trust, and redefine engagement in the age of GDPR and beyond. Hear data privacy expert explain how to solve these challenges for your business.

Speakers:

EMEA:

Tim Walters, VP and Privacy Lead, The Content Advisory

Andrea Rus, Global VP - SAP Customer Data Solutions, SAP

Americas: 

George Greene, GTM Lead, SAP Customer Data Solutions, North America, SAP 

EMEA: Oct. 26, 12:55 p.m.–1:15 p.m. BST

Americas: Oct. 27, 12:55 p.m.–1:15 p.m. PDT

Grow Your Business Through Enterprise-Wide Customer Centricity

Learn how to put customers at the heart of your intelligent enterprise and facilitate experiences that drive lifetime value. See how an enterprise-wide customer data foundation bridges organizational silos, enables real-time customer insights where decisions are made, and fuels personalized experiences that show that you truly know your customer.

Speakers:

EMEA:

Jamie Ward, Global GTM Lead, SAP Customer Data Platform, SAP Customer Data Solutions, SAP

Maria Morais, Business Strategy Consumer Industries, SAP

Juan Maria Muñoz Sanchez, Hub Omnichannel Analyst, Repsol

Americas: 

Susan Ramroop, Customer Marketing Manager, SAP Customer Data Solutions, SAP

Cassanda Girard, GVP, Head Consumer Industries CX - Industry and Customer Advisory, SAP

EMEA: Oct. 26, 1:35 p.m.–1:55 p.m. BST

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

See How Netconomy Boosts Revenue for Customers as They Become Customer-centric

Discover the secret of great cross-channel customer experiences. Hear how Netconomy helps customers deliver a connected engagement – marketing, sales, commerce, and service – using trusted customer data. Also, examine how company’s loyalty programs have become a central business process to boost revenue.

Speakers:

EMEA: 

David Gruehn, Senior Solution Director - Retail & Grocery, SAP

Lena Mauer, Head of Sales - Customer Data Management MEE, SAP

Guy Kronenthal , SVP, General Manager of SAP Customer Data Solutions, SAP

Americas: 

David Gruehn, Senior Solution Director - Retail & Grocery, SAP

Naomi Ko, Senior Product Marketing Manager, SAP Customer Data Solutions, SAP

Sergey Krayniy, Head of Product, SAP Customer Data Solutions, SAP

EMEA: Oct. 26, 1:15 p.m.–1:35 p.m. BST

Americas: Oct. 27, 1:15 p.m.–1:35 p.m. PDT

Accelerate Customer Centricity with SAP Customer Data Cloud Solutions

Explore how SAP Customer Data Cloud solutions create a dynamic foundation of insights that can elevate your organization’s ability to grow revenue. See how customer data holds the key for speeding time to value, uncovering new revenue opportunities, lowering costs, and mitigating risks.

Speakers: 

EMEA: 

Alex Le Pape, SAP Customer Experience Suite Senior Architect, SAP

Jamie Ward, Global GTM Lead, SAP Customer Data Platform, SAP Customer Data Solutions, SAP

Americas: 

Alex Le Pape, SAP Customer Experience Suite Senior Architect, SAP

Sergey Krayniy, Head of Product, SAP Customer Data Solutions, SAP

EMEA: Oct. 26, 1:55 p.m.–2:15 p.m. BST

Americas: Oct. 27, 1:55 p.m.–2:15 p.m. PDT

Transforming B2B Sales for Future Growth

B2B selling has changed forever. Businesses need to build relationships remotely, and sellers need to handle complicated offerings quickly and independently – all while engaging with the increased self-service through commerce sites. Learn how B2B selling must be reimagined for a digital-first world.

Speakers: 

EMEA: 

Grant Smith, Product Marketing Manager, SAP Sales Cloud, SAP

Americas: 

Jack Nehmer, VP, CX Solution Management, SAP

Don Davis, Senior Business Analyst, Nordson

EMEA: Oct. 26, 12:55 p.m.–1:15 p.m. BST

Americas: Oct. 27, 12:55 p.m.–1:15 p.m. PDT

Secrets to Attaining 4x ROI from Your CRM

CRM needs to evolve from a system of record to a system of engagement. Customers expect you to understand their needs and their business. Sellers need actionable insights to make the right connections. Hear how to increase CRM ROI by delivering a smooth experience. Participate in an engaging dialog on the secrets of finding true CRM ROI.

Speakers: 

EMEA:

Oliver Kraus, Head of Sales Enablement, KSB

Grant Smith, Product Marketing Manager, SAP Sales Cloud, SAP

Ivano Fossati, VP Sales - Head of SAP Customer Experience Italy & Greece, SAP

Americas:

Marco Flores, VP, CX Solution Management, SAP

EMEA: Oct. 26, 1:15 p.m.–1:35 p.m. BST

Americas: Oct. 27, 1:15 p.m.–1:35 p.m. PDT

Closing a Q4 Deal with Insight-Led Selling

Q4 deals slip every day. But they don't have to slip because of an oversight or missed opportunity. Explore how you can develop deeper customer engagements while improving sales performance with SAP Sales Cloud solution innovations, as we close a Q4 deal with insight-led selling.

Speaker: 

EMEA:

Sebastine Augustine, Head of Product Management, SAP Sales Cloud, SAP

Frank Munzner, SAP Inhouse Consultant, Piller Blowers

Americas: 

Sebastine Augustine, Head of Product Management, SAP Sales Cloud, SAP

EMEA: Oct. 26, 1:55 p.m.–2:15 p.m. BST

Americas: Oct. 27, 1:55 p.m.–2:15 p.m. PDT

Imagining the Connected Future of In-Store Sales Visits

Field sellers and retail execution staff rely on in-person store visits to win new business. Find out how your organization can optimize in-person activities while streamlining visit logistics and planning processes to gain a competitive edge. 

Speaker: 

Maria Morais, Business Strategy Consumer Industries, SAP

EMEA: Oct. 26, 12:35 p.m.–12:55 p.m. BST

Americas: Oct. 27, 12:35 p.m.–12:55 p.m. PDT

The Power of Configure, Price, and Quote in Intelligent Enterprises

Brands like yours are transforming their quoting process to be quick and simple, no matter how complicated the product or service might be. Realize how powerful configure, price, and quote can be as a part of your intelligent enterprise. Hear from other customers and be a part of the discussion.

Speakers: 

EMEA:

Steven Spears, Product Marketing Manager, SAP CPQ, SAP

Michele Sassano, CPQ Project Lead, Straumann Group

Americas: 

Steven Spears, Product Marketing Manager, SAP CPQ, SAP

Kathryn Butterfuss, S/4HANA Evangelist, SAP

EMEA: Oct. 26, 1:35 p.m.–1:55 p.m. BST

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

Customer Service ROI Beyond Cost Reduction

In today’s digital-first world, customer service has an impact on business success and growth. The balancing act between customer service cost and quality is an ongoing challenge for customer service leaders. Learn how new technologies increase customer service efficiency, leading to better customer experiences, increased loyalty, and reduced cost.

Speakers:

EMEA:

John Heald, Head of Sales & Service GTM, SAP

Mark England, Head of Technology Services, Yell

Gamze Senkal, IT Manager, Eczacibasi Building Products

Kıvanç İncekli, Customer Experience Manager, Eczacibasi Building Products

Americas: 

John Heald, Head of Sales & Service GTM, SAP

Andrew Cifranic, Dir. of Consumer Connected Contact Center, Moen

Angie Radjen, Senior IT Manager for CX, Moen

EMEA: Oct. 26, 1:55 p.m.–2:15 p.m. BST

Americas: Oct. 27, 1:55 p.m.–2:15 p.m. PDT

The New Reality of Utility Customer Service

The energy and utility industry is going through transformation driven by technological changes, increased competition, environmental requirements, and greater customer expectations. See how customer service is becoming a major differentiator, helping utility companies become customer centric and helping turn challenges into advantages. 

Speakers: 

EMEA: 

Mikael Elmlund, GTM SAP Service Cloud, SAP Customer Experience, SAP

Steen Hansen, Industry Expert, Utilities, SAP

Americas: 

Mikael Elmlund, GTM SAP Service Cloud, SAP Customer Experience, SAP

Steen Hansen, Industry Expert, Utilities, SAP

EMEA: Oct. 26, 12:35 p.m.–12:55 p.m. BST

Americas: Oct. 27, 12:35 p.m.–12:55 p.m. PDT

Smart Customer Service: From Ticket to Resolution

Smart customer service combines the best of human and machine intelligence. See a demo of the way the SAP Service Cloud solution uses intelligent technologies to automate routine tasks and support your service agents to quickly solve customer problems.

Speakers:

EMEA:

Kelly Ramsay, Solution Engineer, SAP

Americas: 

Brian Kyser, Solution Engineer, SAP

EMEA: Oct. 26, 12:55 p.m.–1:15 p.m. BST

Americas: Oct. 27, 12:55 p.m.–1:15 p.m. PDT

Chasing Zero: A World of Zero Emissions, Zero Waste, and Zero Inequality 

Imagine a future that looks greener, cleaner, and more equal than the world we live in today: a world of zero emissions, zero waste, and zero inequality. Explore how companies are daring to not just dream about this aspiration, but also power the technology and innovation that is required to transform this bold vision into reality.

Speakers:

EMEA: 

Vivek Bapat, SVP, Purpose and Sustainability Marketing, SAP

Pia Heidenmark Cook, Former CSO and Current Senior Advisor to IKEA

Sue Allchurch, Chief of Outreach and Engagement, the United Nations Global Compact

Eros Cipani, Global SAP Sustainability GTM Lead, Accenture

Americas: 

Vivek Bapat, SVP, Purpose and Sustainability Marketing, SAP

Pia Heidenmark Cook, Former CSO and Current Senior Advisor to IKEA

Sue Allchurch, Chief of Outreach and Engagement, the United Nations Global Compact

Eros Cipani, Global SAP Sustainability GTM Lead, Accenture

EMEA: Oct. 26, 1:15 p.m.–1:35 p.m. BST

Americas: Oct. 27, 1:15 p.m.–1:35 p.m. PDT

Don't Stop Challenging the Status Quo: Virgin Megastore Goes Beyond

Today's customers expect a seamless shopping experience. Virgin Megastore has created a unique shopping experience for its customers: a new dimension in entertainment retail. Hear experts discuss constant innovation, improvement of existing processes, and new feature enablement, all of which helps Virgin Megastore engage the customer.

Speaker:

EMEA:
Thomas Ziegler, Chief Customer Officer, NETCONOMY GmbH

Jovana Jovanovic, Product Owner, NETCONOMY GmbH

Mila Petrovic, Senior Marketing Expert, NETCONOMY GmbH

EMEA: Oct. 26, 12:55 p.m.–1:15 p.m. BST

Engage B2B Buyers with AI Search, Recommendations, and Personalization

Whether B2B buyers are looking to browse, find a replacement part, or learn about your products, removing friction from their on-site experience should be a top priority. Deep dive into creating a smooth experience for site visitors, and discover the role of search, recommendations, and AI in delivering relevant results and increasing conversions.

Speakers: 

Americas: 

Dale Traxler, Sr. Director, Alliances and Channel, Coveo

Dwayne Doshier, Sr. Director of Strategic Consulting, Gorilla Group

Americas: Oct. 27, 1:15 p.m.–1:35 p.m. PDT

Callaway Golf and Forter Swing at Fraud to Drive Greater Customer Value

Global sports retailer Callaway Golf Company and Forter, which provides certified fraud prevention, share best practices for delivering a customer experience that increases lifetime customer value. Explore how much revenue is at stake from false declines, the cost of declining good customers, and the total impact of loan to value they represent.

Speakers:

Americas:

Emily O'Carroll, Global Information Security & IT Compliance, Callaway Golf

Kris Zanuldin, VP Product Strategy, Forter

David Coates, Director of Customer Marketing, Forter

Americas: Oct. 27, 1:35 p.m.–1:55 p.m. PDT

How Philips Speeds B2C and B2B Sales with SAP Commerce Cloud and Coveo AI

Hear from Philips, a leading global health technology company, about how it is using AI-powered search, recommendations, and personalization for e-commerce with the SAP Commerce Cloud solution and Coveo AI software.

Speakers:

EMEA:

Louis Jansen, Product Owner Conversational AI, Onsite Search & SEO, Philips

Sami Helin, Global Account Director, Coveo

EMEA: Oct. 26, 1:15 p.m.–1:35 p.m. BST    

LIVE Pre-Show:
11:45 a.m.–12:00 p.m. BST

LIVE Studio Show:
12:00 p.m.–12:35 p.m. BST

LIVE Discussion Rooms:
12:35 p.m.–2:15 p.m. BST    

Download a PDF of the EMEA schedule

LIVE Pre-Show
11:45 a.m.–12:00 p.m.PDT

LIVE Studio Show:
12:00 p.m.–12:35 p.m. PDT

LIVE Discussion Rooms:
12:35 p.m.–2:15 p.m. PDT    

Download a PDF of the Americas schedule