Americas' SAP Users' Group at SAPPHIRE NOW + ASUG Annual Conference


SAP and ASUG are disappointed that the current coronavirus (COVID-19) pandemic has prevented us from holding SAPPHIRE NOW and ASUG Annual Conference this year. We are taking this challenge as an opportunity to create a novel experience that will redefine the way we share information and engage with our communities during these uncertain times, to deliver the best business outcomes for all of us.


In the meantime, ASUG is ready to help you make more possible with SAP. For nearly 30 years, ASUG has offered numerous ways for SAP customers, who bring a wide variety of interests and experiences to our organization, to collaborate and learn from each other whether via face-to-face or virtually—and both of those will continue in the future.


We offer access to valuable opportunities, resources, and relationships through our powerful network so that our members can make the most of their SAP products, services, and technology.


Check out some highlights below:

ASUG Education—Just for You

Stay on the leading edge with insight on topics that matter most to you, delivered by SAP experts and customers who have made the same journey and can point you in the right direction. The ASUG team (in conjunction with SAP) is taking this opportunity to create a new experience so that our members and attendees can continue to connect, collaborate and learn from each other—even when they’re separated by distance. Expect to hear more from ASUG on how we’ll deliver this experience in the near future. In the meantime, take advantage of our extensive library of live and on-demand webcasts, articles, and research—there for you whenever you need it.

A New Way to Think Tank

In these turbulent times, you need answers—fast. ASUG members can join our new and daily ASUG Think Tank calls, beginning on March 18. In addition to previously scheduled Think Tank meetings, these daily 3 p.m. CT calls will give members opportunities to connect with their peers in similar roles and functional responsibilities. The plan is to rotate through functional audiences—one call per day covering one specific audience. Here’s a link to the ASUG calendar that offers a filtered view of upcoming Think Tank events for ASUG members.


Get Inspired

ASUG Women Connect aims to empower more women to lead in the technology field by celebrating achievements, facilitating the sharing of knowledge, and helping attendees visualize success. With a year-round calendar of events and helpful content, you can make new connections, get inspired, and leave with practical advice as well as next steps for navigating your career in technology.

C-Level Success

Starting with the week of March 16, ASUG Executive Exchange will be holding a series of online sessions to allow our members to share how COVID-19 is impacting their organization, and what steps they are taking to address these challenges. It will provide an exclusive opportunity for Executive Exchange members to learn from each other on how best to respond to and recover from COVID-19 business disruptions. This series exemplifies how the Executive Exchange enables C-level executives to achieve new business value for their companies by providing the strategic foresight they need to lead their organizations through digital transformation and prepare their teams for the future.

What Others Say About ASUG
”This is a perfect forum and I won’t get access anywhere else.”

Anand Nanjundaiah, IT Manager

John Hopkins
"There's not much in this world of SAP that someone else hasn't already done. ASUG helps us connect so we don’t have to figure it out ourselves."

Alan Schneider, Senior Director,

Global ERP & Business Applications

Callaway Golf Company
“There’s a very unique contribution with ASUG that I haven’t been able to find with another group.”

Lorena Ferino, CIO

Questions about ASUG membership?