Show Floor

Visit the Show Floor

Hall 8.1, CC8, and Foyer, Level 1

Tuesday: 10:30 a.m.–6:30 p.m.
Wednesday: 9:30 a.m.–6:30 p.m.
Thursday: 9:30 a.m.–6:30 p.m.

Show Floor

We’ve got an entirely new and exciting show floor concept for you in 2017. Everything is about you – who you are and what you do. Take some time to discover what’s new, peek around the corners, and find out what we have to offer. You’ll even uncover things you hadn’t thought about before. Find out what’s next – in our business and industry – and for you. You’ll have lots of ideas to take back to the office.
Hands-on training and info sessions are great – really – but the show floor is about interacting with others in a big way. You’ll be able to dig into some serious stuff in a totally fun and immersive experience.


SAP Experts and Solution Center

There’s so much to see and try, so we’ve added something new to help you get started. Just stop by the Ask an Expert desk in the SAP Experts and Solution Center for a personalized experience to help you get what you need fast. Our experts will help you connect the dots and point you to topic areas where you can learn more, and find solutions to the challenges you’re facing right now. If you need more time, you can schedule more in-depth conversations with SAP solution engineers at the Solution Center reservations desk.


Explore our focus topics and info pods to learn more about what’s going on at SAP. Immerse yourself in a virtual reality experience featuring the SAP Leonardo digital innovation system, play with tools on SAP Cloud Platform, use augmented reality to explore SAP HANA, or take a deep dive into predictive analytics with the SAP Digital Boardroom. Need help with our user interface? Big Data getting you down? SAP gurus are at the ready to help you with challenges, old and new.


Developers Garage

Like to get your hands dirty? Come to the Developers Garage to explore, connect, and refresh your skills. In our Code Review sessions, you’ll not only get to see real code, but you’ll also find ways to tweak it to make it better.  In mini-versions of our SAP CodeJam events, collaborate with fellow developers in hands-on coding sessions. Working on a different platform? No problem. Apple, Google, Amazon Web Services, and Microsoft are all on-site in the Developers Garage, and will show how our partnerships are helping make your multi-Cloud strategy a reality. At our App Space, you’ll even be able to build your own apps and deploy them before you even go home.


Exhibiting Partners

Dozens of SAP partners are at the ready to help extend your solutions and your knowledge. We have one of the largest and most active global partner programs in the industry, and we’ll have the biggest names at SAP TechEd, along with innovative niche companies that just might have the solution for which your organization has been looking.


Strategy and Innovation Talks

Ready for the really, really smart stuff? Our Strategy Talks are the place to learn about what’s happening with SAP technology in relation to key topics mentioned in our executive keynote. The Innovation Talks reveal what’s going on in the IT industry now and how it impacts you and your peers, today and tomorrow. Give your career a boost, and join one of the 20-minute presentations from the smartest minds working at and with SAP today.


Community Clubhouse

Want to hear what your peers are working on? Looking for innovative ways to solve some of the development challenges you’re encountering? Look for SAP Community, SAP Mentors, and SAP Next-Gen members in the Community Clubhouse – network and hang out with like-minded folks, and share your stories.


SAP Community

SAP Community captures the pulse of SAP TechEd, and is live in the Community Clubhouse right at the heart of the show floor during the event. Stop by and get a firsthand look at our new online platform. This space is just for you – to relax and connect with like-minded new friends. Come by and play a game, snap a selfie, and learn how you can become a digital expert with colleagues just like you.

Learn about SAP Community >


SAP Mentors

Meet some of our top community influencers and experts from across the SAP ecosystem. Our team of SAP Mentors brings their experience and expertise to life at SAP TechEd – and help you do the same. Visit their stand for some lemonade

See Mentors activities in Barcelona >

SAP Next-Gen Clubs MeetUps

Join your peers in the Community Clubhouse to share in the discussions around the topic of “Innovation with Purpose.”  You can meet up and network with members from 16 of our SAP Next-Gen clubs focusing on technologies, industries, and methodologies. Every 30 minutes you have the opportunity to meet someone new who’s interested in the same topics.


When you come by for a snack or a coffee (or a beer!), take a moment to join in the conversation and hear from some of the same great thought leaders delivering our Innovation Talks.


See the MeetUps Schedule >


Topics include:

  • Artificial Intelligence
  • Big Data
  • Blockchain
  • Crowdsourcing
  • Drones
  • Exponential Thinking
  • Futurists
  • Innovation Accelerator
  • iOS Apps
  • Internet of Things
  • Machine Learning
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