SAP Connect Day UAE
12 May 2026 | 08:30 | Dubai Exhibition Centre
AI is rewriting the rules.
YOU are rewriting expectations.
The market is moving faster than ever — and slowing down isn’t an option.
SAP Connect Day UAE will take place at the heart of innovation – Dubai Exhibition Centre, Expo City Dubai, on the 12th of May 2026, where we’ll redefine the rules of the game together. Whether you’re a CEO, CIO, CFO, CPO, CHRO, CSCO, or CMO, this is your pathway to the future of your industry and your organization. Join like-minded pioneers from across the region to explore bold ideas, exchange hard-won lessons, and chart a course for intelligent, sustainable, and resilient enterprises. Come ready to challenge conventions and spark the next wave of growth.
Keynotes that challenge your assumptions — not the usual comfort-zone storytelling.
6 parallel events each dedicated to a core business functions (Procurement, Finance, IT, Management, Supply chain, Human Resources, Sales and Marketing).
Live AI and cloud demonstrations that challenge your impossible.
Peer to peer conversations about what’s working, what’s failing, and what’s coming next.
A showfloor built to provoke, inspire, and push you forward — whether you’re ready or not.
Industry and Line-of-Business sessions that cut out the fluff and focus on real challenges and outcomes.
Keynote Agenda
SAP Connect Day
for Data and Analytics
SAP Connect Day
for Finance
SAP Connect Day for
Spend Management
SAP Connect Day
for Supply Chain
HR Connect
SAP Connect Day
for CX
Keynotes Speakers
Sergio Maccotta
Senior Vice President, SAP Middle East Africa – South
Marwan Zeineddine
Managing Director, SAP UAE
H.E. Eng Amal Abdulrahim
Assistant Undersecretary | Chief AI & Innovation Officer, Ministry of Climate Change and Environment
Dr. Marwan Alzarouni
Chief Executive Officer of Artificial Intelligence, Dubai Department of Economy, and Tourism
Vladimir Arshinov
Group Chief Technology Officer, Emsteel
Amin Al Zarouni
Executive Director, Head of Government Affairs and Public Policy - UAE, SAP
Karim Y. Rizkallah
Regional Vice President, Solution Consulting - Emerging Markets, OpenText
Alexander Khanin
Founder & CEO, Polynome
Mehdi Lotfi
Senior Solution Advisor, SAP
Moderator: Emma Johnson
CEO/Founder, Responsible Innovation
Master of Ceremonies: Maryam Anoohi
Solution Advisor Specialist, SAP
Master of Ceremonies: Amna Alnaqbi
Solution Advisor, SAP
Parallel Events Speakers
Adnan Beig
SVP Finance Excellence, WebBeds
Ahmed Askar
Group Digital & Information Technology Director (CIO), GBM
Alan Brouard
Chief Digital & Innovation Officer, Velora
Daniel Laverick
Head of Technology, Velora LLC
Fahim Chougle
Manager of Business Insights, Emsteel
Gilbert Abi Zeid
Vice President Logistics at GMG
Karim El Alaili
Head of eCommerce & IT, AVANTCHA
Kristian Kollsrud
Group Head of HR Operations, Al-Futtaim
Lena Eida
Group Head of HR, Pharmalink
Maher Labban
People Director, Eyewa
Mohammed Abdo
Parts General Manager, Al Masaood Automobiles
Rehan Laiq
Chief Financial Officer, Metito Utilities
Saji Oommen
Group Chief Information Officer, Albatha Group
Winifred Wolderling
Chief Business Support Officer, Metito Utilities
Abdelmajid Bekhti
BDC Solution Advisor, SAP
Abhishek Parmar
Senior Solutions Advisor Specialist, SAP
Ahmed Almasry
MEA South Cloudified Services Solution Advisor, SAP
Ahmed Khalifa
Localization PM, Product Expert | SAP Globalization, SAP
Alexej Huebert
CFO MEA South, SAP
Alexey Gavrilov
Head of Supply Chain Management, Middle East & Africa, SAP
Ameera Alnejaim
Senior Director, Market Development & Strategy – Procurement, SAP
Basel Alshawa
VP Head of Finance & Spend Management, SAP Middle East & Africa (South)
Beatriz Carrera
Senior CX Success Manager, SAP
Bipin Pappachan
Senior Solution Advisor - CX, SAP
Christina Nouaime
Senior Customer Success Manager, SAP
Dina Sallam
Senior Solution Advisor, Finance & Spend Management, MENA, SAP
Dr. Suresh Jagannathan
Sr. Solutions Advisor, SAP Supply Chain Management
Dua'a AlHajjar
Data Specialist Solution Advisor, SAP
Egemen Yilmaz
Head of Middle East and Africa South Data & AI and Business Technology Platform, SAP
Elisa Corvi
Channel Sales Manager at SAP SuccessFactors
Ernesto Schmitz
Business Transformation Lead EMEA, SAP
Faisal Malak
Senior Solution Advisor - Data & AI, SAP
Farhan Ashfaq
Director Office of CFO Solutions, Customer Advisory, EMEA, SAP
Fasil Shah
Senior Solutions Consultant, SAP
Francesco Penza
Global Domain Advisory, Supply Chain – Make & Delivery, SAP
Harish Kintali
Business AI Head, MEA, SAP
Heba AlHimairee
SAP Supply Chain Solution Advisor
Irfan Kapadia
Senior Advisor & Partner, SAP Procurement
Ivano Fossati
Chief Revenue Officer EMEA, SAP Customer Experience
Jack Clark
Senior Solution Advisor, SAP
Jan Duthoo
CRO SAP SuccessFactors EMEA
Khaldoun Al Najjar
Solution Advisory Supply Chain Management, SAP
Levent Altunyurt
Solution Advisor, SAP
Manishwar Tiwary
Executive Sales Director & Head of SAP HCM, MEA South
Maher Al Shishani
Solution Advisory Manager, Business Technology Platform, SAP Middle East South
Matt Whitehart
SAP CX Architect Advisor
Mehryar Entezari
Strategic Value Advisor, SAP
Mine Ecevit
Vice President, Global Services Sales, SAP
Mohamed Elbadry
Senior Solution Advisor, SAP
Mudar Kadah
Solution Advisor Specialist, SAP Business Technology Platform
Nabil Eldib
Head of Solution Advisory - Finance & Spend Management, MEA, SAP
Nadin Sadek
Regional Solution Sales Executive, SAP Concur
Nicky Johar
Platform & Technology, Center of Excellence, EMEA-S, SAP
Paul Hodgson
SAP Finance and Spend Solution Advisor, SAP
Pavlos Panagiotidis
Head of EMEA Data & AI Solution Advisory, SAP
Raheel Khan
Sr. Solutions Advisor, Data & AI, SAP
Robert Lightfoot
Global Unified Data & Analytics Solution Advisory Hub Lead, SAP
Samer Mansour
Head of Solution and Architect Advisory MENA, SAP Customer Experience
Sergio Congia
Solution Advisor Expert, SAP
Shahzad Naseem
Global VP | Product Strategy, SAP
Shahzaib Shah
HCM Solution Advisory Expert, SAP
Sridhar Rajakumar
Strategic Solution Advisor, SAP
Stamatia Betsi
Global Sustainability Principal, SAP
Umar Khan
Regional Director, Data & AI, SAP MEA
Yazan Qasas
Customer Success Manager Expert, SAP
Jana Ayoub
Success & Growth Manager, Inflexion
Naveen Kumar
Chief Technology Officer, Exalogic Consulting
Sasoon Sadique
Chief Growth Officer, Exalogic Consulting
Selin Türkmenoğlu
Reginal Partnerships & Strategic Alignments, NTT DATA
Sinan Serpicioğlu
Sales Director, UAE, NTT DATA
Venue
Dubai Exhibition Centre, Expo City Dubai
Sponsors
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